Guggenheim Colors

Davies Associates collaborated with Fine Paints of Europe to create marketing materials, fan decks and packaging for the Guggenheim Colors paint collection, an exclusive partnership with the Guggenheim Museum in New York. The Guggenheim Gallery Colors recreates the original 1950’s paint colors chosen for the museum by architect Frank Lloyd Wright, while the Guggenheim Classical Colors draw from the museum’s celebrated collection of modern masterpieces, including works by artists such as Paul Cézanne, Vincent van Gogh, Robert Delaunay, Giorgio de Chirico, and Vasily Kandinsky. Fan decks and paint sample pots were sold in the Guggenheim Museum store and at other fine paint retailers.